| 2021 | 1인 가구의 식생활 라이프스타일이 밀키트 선택속성에 대한 기대불일치, 만족, 구매의도 및 추천의도에 미치는 영향 | 유주연 | Master's Thesis |
| 2018 | 20대 중국 여성소비자들의 한국화장품 구매에 있어서 크로스채널 활용형태 연구 및 온라인 구매 활성화를 위한 광고전략 제안 | CUI, LIRONG | Master's Thesis |
| 2025 | Advertising Together for Our K-Pop Idol: The Roles of Trust, Loyalty, and Perceived Value in K-Pop Crowdfunding for Outdoor Advertising | 유승철 | Article |
| 2023 | Augmented reality and nonprofit marketing during the COVID-19 pandemic: AR factors that influence community participation and willingness to contribute to causes | 유승철 | Article |
| 2025 | “BTS comes into your life when you need them most” | Joson, Antonina Margarita | Master's Thesis |
| 2019 | Building an understanding of major advertising strategies for location-based digital signage: A study of Korean marketing practitioners'practice | 유승철 | Article |
| 2017 | Contextual advertising in games: Impacts of game context on a player’s memory and evaluation of brands in video games | 유승철 | Article |
| 2026 | Counselor gender and scenario severity in virtual reality counseling: a neurophysiological and behavioral analysisfor female university students in South Korea | 유승철; 강지영 | Article |
| 2014 | Effects of violent television programmes on advertising effectiveness among young children Findings from a field experiment of kindergarten samples in South Korea | 유승철 | Article |
| 2025 | Ethical Conflicts in Fandom | Achurra Dalisda, Maite Patricia | Master's Thesis |
| 2025 | Exploring the Motivation for Media Consumption and Attitudes Toward Advertisement in Transition to Ad-Supported OTT Plans: Evidence from South Korea | 유승철 | Article |
| 2020 | Exploring the power of multimodal features for predicting the popularity of social media image in a tourist destination | 유승철 | Article |
| 2024 | Finding tourism niche on image-based social media: Integrating computational methods | 유승철; 윤호영 | Article |
| 2026 | From Gameplay to Cultural Heritage Engagement: How Black Myth Wukong Shapes Traditional Attitudes and National Pride Among Chinese Youth | 유승철 | Article |
| 2025 | From Love to Hate | Tunas Puentes, Sofia | Master's Thesis |
| 2014 | Hedonic shopping motivation and co-shopper influence on utilitarian grocery shopping in superstores | 유승철 | Article |
| 2021 | I Will Visit Where They Are Eating | TRUONG, TU ANH | Master's Thesis |
| 2017 | I’m in the season to help | SAMARTKIJKUL, PIYATIDA | Master's Thesis |
| 2020 | K-POP 팬덤 활동이 아이돌 광고 온라인 크라우드 펀딩에 미치는 영향 | FAN, HUA | Master's Thesis |
| 2025 | Kim Yo-jong's Strategic Rhetoric: A Semantic Network Analysis of North Korea's Diplomatic and Strategic Communication | 유승철 | Article |
| 2020 | Meet the Virtual Jeju Dol Harubang-The Mixed VR/AR Application for Cultural Immersion in Korea's Main Heritage | 유승철 | Article |
| 2018 | Nonprofit fundraising with virtual reality | 유승철 | Article |
| 2019 | Novel Image Processing Method for Detecting Strep Throat (Streptococcal Pharyngitis) Using Smartphone | 유승철 | Article |
| 2020 | PalmitoAR: The Last Battle of the US Civil War Reenacted Using Augmented Reality | 유승철 | Article |
| 2025 | SNS캐릭터의 소비자 가치와 X 사용자의 친밀감 동기가 SNS캐릭터 만족, 공유 및 구매에 미치는 영향에 대한 연구 | 이지원 | Master's Thesis |
| 2025 | Strategic Information Patterns in Advertising: A Computational Analysis of Industry-Specific Message Strategies Using the FCB Grid Framework | 유승철 | Article |
| 2024 | The Impact of Diversity in K-pop seen by Foreign Fans | Jemai, Farah | Master's Thesis |
| 2025 | The Impact of User-Generated AntiDrinking Campaigns on TikTok | FEI, LIPING | Master's Thesis |
| 2021 | The intervention effect of a nursing-media studies convergence problem-based learning (PBL) program to improve nurses' public image: Changed perceptions of program participants and students attended a PBL presentation | 유승철 | Article |
| 2025 | The Psychological Impact of Rage-Bait Cooking Videos on TikTok | Ernu, Elena | Master's Thesis |
