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Drives for behavioral intentions in dining services: Frequent users vs. occasional users

Title
Drives for behavioral intentions in dining services: Frequent users vs. occasional users
Authors
Seo S.Shanklin C.W.
Ewha Authors
서선희
SCOPUS Author ID
서선희scopus
Issue Date
2008
Journal Title
Journal of Foodservice Business Research
ISSN
1537-8020JCR Link
Citation
vol. 10, no. 4, pp. 79 - 101
Indexed
SCOPUS scopus
Abstract
This study examined differences in residents' evaluations of service quality, satisfaction, trust, commitment, and communication based on their relationship frequencies in continuing care retirement communities (CCRCs). This study surveyed independent living residents of two CCRCs in a Midwestern state. Significant influences were found in satisfaction with food, trust, commitment, and communication between frequent and occasional users in CCRCs without a meal requirement. Satisfaction with food influenced frequent users' intentions to eat more often in the dining room. Communication and satisfaction with food predicted occasional users' intentions to eat more often in the dining room. Dining service managers should identify specific strategies to enhance food quality and improve employee communication and interaction with residents. © 2008 by The Haworth Press.
DOI
10.1300/J369v10n04_06
Appears in Collections:
신산업융합대학 > 식품영양학과 > Journal papers
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