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Cross-Cultural Business Communication through CLT

Title
Cross-Cultural Business Communication through CLT
Authors
정혜수
Issue Date
2018
Department/Major
외국어교육특수대학원 TESOL학과
Publisher
이화여자대학교 외국어교육특수대학원
Degree
Master
Advisors
Deborah Sukyung Chin
Abstract
The recent spread of business conferences and project collaborations have resulted in a great deal of importance to acquire business related English skills for Korean office workers. The majority of business English textbooks published recently specialize in English for Specific Purposes (ESP) such as finance, marketing, and management which are designed to teach language for a specific language community. Frendo (2005), however, claims that Business English is an umbrella term for a mixture of everyday English and ESP since business people use language for various purposes such as socializing, negotiating, planning, and travelling. Although most Korean businessmen are familiar with using English related to their own professional fields in business, they are not able to perform in casual situations such as engaging in small talks with colleagues outside the office for relationship-building. In this regard, I found the need to specifically design a textbook that will allow Korean office workers to learn how to use language appropriately in general business situations. The target group of students for this textbook is Korean adult office workers who are mainly taught English of the Korean education system. This textbook is designed to be taught at a language institute for Korean business workers. Their expected language proficiency level is Intermediate Low to Mid according to the ACTFL proficiency guidelines.
Description
석사학위를 수여받기 위해 제출된 포트폴리오임. 이 논문은 저자가 원문공개에 동의하지 않은 논문으로, 도서관 내에서만 열람이 가능하며, 인쇄 및 저장은 불가합니다.
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