View : 154 Download: 0
Attitudes Toward Counterfeit Purchases and Ethical Beliefs Among Korean and American University Students
- Attitudes Toward Counterfeit Purchases and Ethical Beliefs Among Korean and American University Students
- Lee S.-H.; Workman J.E.
- Ewha Authors
- Issue Date
- Journal Title
- Family and Consumer Sciences Research Journal
- vol. 39, no. 3, pp. 289 - 305
- This study examined an ethically questionable behavior-counterfeit purchases-using four variables: attitude toward counterfeits, consumer ethics, perceptions of business ethics, and culture. Participants were female university students. Counterfeit purchasers had more positive attitudes toward counterfeits, lower scores on consumer ethics, and lower scores on perceptions of business ethics than nonpurchasers. Korean students were more likely than American students to have purchased counterfeits, and they had more positive attitudes toward counterfeits. Three individual variables (attitude toward counterfeits, consumer ethics, and perceptions of business ethics) and culture helped explain consumers' ethical decision-making processes. © 2011 American Association of Family and Consumer Sciences.
- Appears in Collections:
- 조형예술대학 > 의류학전공 > Journal papers
- Files in This Item:
There are no files associated with this item.
- RIS (EndNote)
- XLS (Excel)
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.