Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 이건학 | - |
dc.date.accessioned | 2017-01-06T02:01:39Z | - |
dc.date.available | 2017-01-06T02:01:39Z | - |
dc.date.issued | 2011 | - |
dc.identifier.issn | 0265-8135 | - |
dc.identifier.other | OAK-7772 | - |
dc.identifier.uri | https://dspace.ewha.ac.kr/handle/2015.oak/233795 | - |
dc.description.abstract | Competitive location modeling deals with a strategic spatial decision which seeks to identify optimal locations for new facilities among existing competing facilities. The capture of customers by a new facility essentially depends on customer-choice behaviors. In this paper, we introduce a competitive location model incorporating a rank proportional choice rule. Also, we explore how the competitive location model with a ranking system differs from other models with two more-typical choice rules-deterministic and probabilistic choices. To do so, we present a numerical example and an illustrative application in the broadband market context, focusing on customer-capture patterns. Our analytical findings reveal that the different choice rules in modeling significantly influence customer-capture and market-share estimates. In particular, a competitive location model with a rank proportional allocation captures fewer customers than other models with different allocation rules, given a fixed number of few facilities. | - |
dc.language | English | - |
dc.title | Competitive location modeling with a rank proportional allocation | - |
dc.type | Article | - |
dc.relation.issue | 3 | - |
dc.relation.volume | 38 | - |
dc.relation.index | SSCI | - |
dc.relation.index | SCOPUS | - |
dc.relation.startpage | 411 | - |
dc.relation.lastpage | 428 | - |
dc.relation.journaltitle | Environment and Planning B: Planning and Design | - |
dc.identifier.doi | 10.1068/b35088 | - |
dc.identifier.wosid | WOS:000292535700003 | - |
dc.identifier.scopusid | 2-s2.0-79958271212 | - |
dc.author.google | Lee G. | - |
dc.author.google | O'Kelly M.E. | - |
dc.contributor.scopusid | 이건학(35198388900) | - |
dc.date.modifydate | 20230627115308 | - |