Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 신경식 | * |
dc.contributor.author | 서아영 | * |
dc.date.accessioned | 2016-08-28T11:08:36Z | - |
dc.date.available | 2016-08-28T11:08:36Z | - |
dc.date.issued | 2011 | * |
dc.identifier.isbn | 9780769545257 | * |
dc.identifier.issn | 1530-1605 | * |
dc.identifier.other | OAK-13707 | * |
dc.identifier.uri | https://dspace.ewha.ac.kr/handle/2015.oak/229664 | - |
dc.description.abstract | Virtual communities enable one to pretend to be a different person or to possess a different identity at little or no cost. Despite the ubiquity of such communities, there is limited theoretical and empirical research on how taking on a different identity is associated with one's contributive behavior in those communities. Drawing on the social psychology literature, we adopt the concept of self-discrepancy rooted in self-identity and derive an index for selfdiscrepancy by using the differences between actual and virtual self-identities. Next, we link the selfdiscrepancy with perceived privacy rights and with the quality and quantity of contribution. An analysis of 299 respondents showed that self-discrepancy significantly influenced perceived privacy rights and indirectly reduced quality and quantity of contribution in virtual communities. Furthermore, sub-group analysis revealed that the effects of self-discrepancy varied depending on whether the virtual community was utilitarian or hedonic. © 2012 IEEE. | * |
dc.description.sponsorship | Shidler College of Business;University of Hawai'i at Manoa | * |
dc.language | English | * |
dc.title | Self discrepancy, perceived privacy rights, and contribution in virtual communities | * |
dc.type | Conference Paper | * |
dc.relation.index | SCOPUS | * |
dc.relation.startpage | 3520 | * |
dc.relation.lastpage | 3529 | * |
dc.relation.journaltitle | Proceedings of the Annual Hawaii International Conference on System Sciences | * |
dc.identifier.doi | 10.1109/HICSS.2012.520 | * |
dc.identifier.scopusid | 2-s2.0-84857959493 | * |
dc.author.google | Suh A. | * |
dc.author.google | Shin K.-S. | * |
dc.contributor.scopusid | 신경식(56927436200) | * |
dc.date.modifydate | 20240118131805 | * |