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PLace-aware active promotion (PLAP) technique
- Title
- PLace-aware active promotion (PLAP) technique
- Authors
- Nam Y.; Lee J.
- Ewha Authors
- 남양희
- SCOPUS Author ID
- 남양희
- Issue Date
- 2008
- Journal Title
- Proceedings - 3rd International Conference on Convergence and Hybrid Information Technology, ICCIT 2008
- Citation
- Proceedings - 3rd International Conference on Convergence and Hybrid Information Technology, ICCIT 2008 vol. 2, pp. 767 - 772
- Indexed
- SCOPUS
- Document Type
- Conference Paper
- Abstract
- This paper presents a location based active promotion technique called PLAP for mobile environment. While most of the previous location aware systems have utilized specialized sensors or artificial markers, PLAP provides real-time place recognition capability using camera which is nowadays attached to most mobile systems. An active clothes promotion system is built using PLAP and provides users the information on place-relevant fashion items. This system showed PLAP can provide high degree of place-awareness even for the indoor environment where the place identification is more difficult than the outdoor cases. © 2008 IEEE.
- DOI
- 10.1109/ICCIT.2008.183
- ISBN
- 9780769534077
- Appears in Collections:
- 신산업융합대학 > 융합콘텐츠학과 > Journal papers
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